Know Your Customer

HooYu Identify is a global identity confirmation service designed to help regulated firms comply with KYC regulations

In this age of data breaches, just checking a database is no longer the defence it used to be

As more and more data is available for fraudsters to perpetrate identity theft, traditional approaches to KYC such as database checks, are often now supplemented by other identity technologies such as ID document validation, proof of address matching and digital footprint analysis. At HooYu, our approach to Customer Due Diligence is to blend multiple identity techniques in a seamless process, enabling MLRO’s to migrate risk, whilst increasing onboarding rates.

Global Identity Confirmation Service

HooYu Identify helps us to comply with money laundering regulations and to prevent fraud

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HooYu Identify can be used sequentially after a database identity check or as a primary check where there is no local identity database available. The HooYu approach to customer due diligence is unique, not only by combining identity verification technologies, but also by generating an identity confidence score by cross-referencing the identity attributes gleaned from the sources used.

If you want to learn more about the HooYu identity confidence score, please get in touch for a demo.

Improve the strength of your Know Your Customer process

A unique approach to Know Your Customer checks

Customer Registration

Customer Registration

No Match to Identity Database Checks

No Match to Identity Database Checks

HooYu Integrated into your site

HooYu Integrated into your site

Your customers' identity is checked

Your customers' identity is checked

Customer Accepted

Customer Accepted

HooYu Identity Score

HooYu Identity Score

Hooyu is trusted by the following brands

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HooYu Identify Resources

HooYu win Best Presentation at the Compare the Market partnership event.

18th September 2019 / Blog

The HooYu team recently enjoyed a hugely productive and successful day at Compare the Market partnership event. The HooYu team was invited to join the event, with the objective of working alongside the Compare the Market product teams, to “think big” and...

HooYu chosen to join the NICE Actimize X-Sight Marketplace for preventing financial crime

10th September 2019 / Blog

NICE Actimize, the leader in autonomous financial crime management, today announced that they have recruited HooYu to join their financial crime prevention ecosystem designed to assist financial services organisations to evaluate and source new financial crime prevention solutions. Technology providers such as HooYu that...

Betfred smoothes the customer onboarding process after delivering new KYC journey with HooYu

3rd September 2019 / Blog

Leading identity confirmation provider HooYu has partnered with bookmaker Betfred. In late April, Betfred went live with a new customer sign-up journey using the HooYu Identify platform after a review following the new age verification requirements from the UK Gambling Commission.  Betfred already had strong...

On-demand webinar: Onboard FX customers faster with more robust KYC

20th August 2019 / Blog

The biggest challenge FOREX and CFD organisations face is onboarding traders quickly and effectively. Traders don’t want to sign up and then have to email documents and possibly wait up to a week before they can deposit and start trading. HooYu...

Cards on the table – how are gambling operators dealing with Source of Funds?

2nd August 2019 / Blog

Online gambling operators falling foul of AML and responsible gambling requirements seems to be a recurring news item in the press at the moment. In fact, only last week, the UK Gambling Commission handed down a fine in excess of £5 million. A...