Know Your Customer

HooYu Identify is a global identity confirmation service designed to help regulated firms comply with KYC regulations

In this age of data breaches, just checking a database is no longer the defence it used to be

As more and more data is available for fraudsters to perpetrate identity theft, traditional approaches to KYC such as database checks, are often now supplemented by other identity technologies such as ID document validation, proof of address matching and digital footprint analysis. At HooYu, our approach to Customer Due Diligence is to blend multiple identity techniques in a seamless process, enabling MLRO’s to migrate risk, whilst increasing onboarding rates.

Global Identity Confirmation Service

HooYu Identify helps us to comply with money laundering regulations and to prevent fraud


HooYu Identify can be used sequentially after a database identity check or as a primary check where there is no local identity database available. The HooYu approach to customer due diligence is unique, not only by combining identity verification technologies, but also by generating an identity confidence score by cross-referencing the identity attributes gleaned from the sources used.

If you want to learn more about the HooYu identity confidence score, please get in touch for a demo.

Improve the strength of your Know Your Customer process

A unique approach to Know Your Customer checks

Customer Registration

Customer Registration

No Match to Identity Database Checks

No Match to Identity Database Checks

HooYu Integrated into your site

HooYu Integrated into your site

Your customers' identity is checked

Your customers' identity is checked

Customer Accepted

Customer Accepted

HooYu Identity Score

HooYu Identity Score

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HooYu Identify Resources

Winners – The RemTech awards

25th July 2019 / Blog

At HooYu we help a wide range of organisations to make sure that their customers are who they say they so they can safely on-board and start transacting with them. Unsurprisingly many of our clients come from regulated sectors such...

NatWest launches its new digital account opening journey, powered by HooYu Identify

20th June 2019 / Blog

This week NatWest took the covers off their new current account opening process that they have launched in conjunction with HooYu.  The new NatWest customer on-boarding journey using HooYu Identify been successfully piloted with over 60,000 customers so far, with fraudulent applications dropping significantly during...

Business banking cannot be disrupted without digital in onboarding

18th June 2019 / Blog

Most headlines around fintech disruption focus on consumer-facing services, such as digital mobile only banking or money transfer services. Consumer services, after all, resonate with the public—it’s easier to tell a story about a new peer-to-peer money transfer service with consumer branding than a...

Age verification

UK age verification is flawed, and regulators need a technology wake-up call

14th June 2019 / Blog

Age verification isn’t new: we encounter it daily, whether ticking a box to say that we’re over 13 when signing-up to social media platforms or presenting ID if we’re buying alcohol or opting for the gorier or more risqué choices at a cinema. Thanks...

Watch our interview with Mike Moate, CTO of Countingup

11th June 2019 / Blog

We recently sat down with Mike Moate, the CTO of digital challenger bank Countingup, to talk about Countingup, the key challenges they face, and how HooYu helps power their customer on-boarding and Customer Due Diligence process. To find out more...