Customer Due Diligence

HooYu Identify combines a variety of identity verification technologies to form a stronger, more robust due diligence process for re-verification

Avoid hefty fines and reverify your existing customers with HooYu

Many banks and financial service providers have recently been fined millions of pounds for failures to meet AML compliance requirements to reverify the identity of existing customers.

HooYu Identify is relied on by financial service institutions to reverify their existing customers with a unique blend of database checks, ID document authentication, proof of address matches and digital footprint analysis on a risk-based-approach.

Global Identity Confirmation Service

HooYu enables us to verify customer details and customer identity documents at any point in the customer lifecycle


At HooYu we work with our clients to help them deploy customer re-verification processes across their channels and at relevant points in the customer lifecycle. The HooYu approach combines identity verification technologies to create a stronger identity verification process that clients can use for a risk-based-approach.

However, we don’t stop there, HooYu Identify generates an identity confidence score by cross-referencing the identity attributes gleaned from the sources used.

If you want to learn more about the HooYu identity confidence score, please get in touch for a demo.

Reverify customer identity on a risk-based approach

A unique approach to Customer Due Diligence checks

Customer Registration

Customer Registration

No Match to Identity Database Checks

No Match to Identity Database Checks

HooYu Integrated into your site

HooYu Integrated into your site

Your customers' identity is checked

Your customers' identity is checked

Customer Accepted

Customer Accepted

HooYu Identity Scoring

HooYu Identity Scoring

HooYu is trusted by the following brands

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HooYu Identify Resources

How your customers’ digital footprints help with KYC compliance

27th September 2016 / Blog

In today’s digital age there’s a new wealth of data ready to be mined, analysed and referenced to help prove customer identity and achieve KYC compliance.  Courtesy of how we all shop, bank, chat, post and meet online, every day...

In an age of data breach, is it time to go beyond traditional database checks to prove customer identity?

17th October 2017 / Blog

Nearly two months after the Equifax data breach, the true extent of data stolen by hackers is emerging. In the meantime at HooYu Identify, we’ve been seeing more of our clients asking to use both the traditional database checks and...

Know Your Customers: verify & accept more customers with HooYu

9th October 2016 / Blog

HooYu Identify has been designed as a unique identity confirmation platform to help financial services brands easily and quickly complete Customer Due Diligence checks.  Our clients tell us that in the UK, they are only able to verify circa 70%...

KYC Remediation – how to effectively reverify the identity of existing customers

5th January 2018 / Blog

In the aftermath of several financial services firms being fined over their AML processes, many companies are turning to HooYu Identify to help them solve the challenge of reverifying their customers. In this blog, we explain how you can effectively...

Lendit 2017: Watch our live demo

31st October 2017 / Blog

Earlier this month, we had the pleasure of demoing HooYu to the visitors of Lendit 2017. Watch our live demo from the show to find out how HooYu is helping the peer-to-peer lending market. HooYu is designed to help lenders create...