Age Verification

HooYu uses a unique combination of identity techniques such as database checks, ID document validation, proof of address checks and digital footprint analysis to verify age

Meet social responsibility requirements by age verifying your customers

Online gambling and ecommerce sites selling age sensitive products use HooYu Identify to complete age verification checks. We work with our clients to deliver a seamless digital journey using our range of identity technologies such as database checks, ID document validation, proof of address checks and digital footprint analysis.

Global Identity Confirmation Service

HooYu has helped us ensure age and identity verification compliance whilst delivering smooth global customer on-boarding.

Luckbox

HooYu Identify offers a seamless process where age and identity is first checked against our range of identity databases. If the customer can’t be verified against databases, then the customer is guided to take a selfie, take a photo of their ID document, and if required, take a photo of a proof of address document.

HooYu Identify will then produce a report to confirm that the customer age and identity has been verified and our clients can confidently transact with that customer.

Easily check customer age and identity

Multiple ways to check customer age

Customer Registration

Customer Registration

No Match to Identity Database Checks

No Match to Identity Database Checks

HooYu Integrated into your site

HooYu Integrated into your site

Your customers' identity is checked

Your customers' identity is checked

Customer Accepted

Customer Accepted

HooYu Identity Scoring

HooYu Identity Scoring

HooYu is trusted by the following brands

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HooYu Identify Resources

GiG signs deal with HooYu to smooth KYC at all points of the customer lifecycle

5th October 2019 / Blog

Leading identity confirmation provider HooYu has signed a deal with leading iGaming operator and technology provider, Gaming Innovation Group (GiG) to help smooth KYC at all points of the customer lifecycle. GiG offer a range of technology and platform solutions to igaming operators as well as...

Betfred smoothes the customer onboarding process after delivering new KYC journey with HooYu

25th September 2019 / Blog

Leading identity confirmation provider HooYu has partnered with bookmaker Betfred. In late April, Betfred went live with a new customer sign-up journey using the HooYu Identify platform after a review following the new age verification requirements from the UK Gambling Commission.  Betfred already had strong...

Cards on the table – how are gambling operators dealing with Source of Funds?

2nd August 2019 / Blog

Online gambling operators falling foul of AML and responsible gambling requirements seems to be a recurring news item in the press at the moment. In fact, only last week, the UK Gambling Commission handed down a fine in excess of £5 million. A...

On-demand webinar: How To Get Ready For The UK Gambling Commissions New UK Age Verification Regulations

29th April 2019 / Blog, Webinar

The latest UK Gambling Commission Licence Conditions and Codes of Practice (LCCP) has introduced some key changes to the age and identity verification requirements for operators. Catch-up on our latest webinar, in partnership with SBC News, to learn more about the...

A guide to the 2019 Age & Identity verification changes to the Gambling Commissions Licence Conditions and Codes of Practice.

14th February 2019 / Blog

How will the 2019 Age & Identity verification changes to the UK Gambling Commission Licence Conditions and Codes of Practice impact player on-boarding? In February 2019 the Gambling Commission published changes to its Licence Conditions and Codes of Practice (LCCP), to...