HooYu Identify

A global identity service to give you the confidence to know who you're dealing with, to prevent fraud and financial crime

Global Identity confirmation by combining digital footprint analysis, automated ID document verification and biometric comparison.

We blend traditional methods of customer verification such as database checks (where available) and PEPS/Sanctions screening with ID document validation, digital footprint analysis, geo-location and facial biometrics. In today’s age of data breach, running a database search is no longer the defence that it used to be. HooYu is designed to assess your customer’s identity using real-time inputs provided by the user themselves, including digital footprints, selfies and ID document images.

How HooYu Works

How HooYu Identify works

How HooYu Identify Works

1.

The customer takes a selfie with their mobile or web cam, shares their social media or online account details and takes a picture of their ID document

2.

HooYu completes a biometric facial verification, extracts and scores identity information from the user’s online identity and ID documents and authenticates their ID documents

3.

Identity attributes are cross-referenced, matched and scored against each other to drive an overall identity confirmation score

4.

HooYu generates an identity confirmation report showing how many sources confirm the customer’s identity attributes such as Name, Address, Date of Birth so you can confidently transact with your customer
Identity Score

HooYu is unique in that we generate an identity confidence score based on cross-referencing the identity attributes gleaned from the sources that are provided.

Problems that we solve with HooYu Identify

HooYu Identify Resources

NatWest launches its new digital account opening journey, powered by HooYu Identify

20th June 2019 / Blog

This week NatWest took the covers off their new current account opening process that they have launched in conjunction with HooYu.  The new NatWest customer on-boarding journey using HooYu Identify been successfully piloted with over 60,000 customers so far, with fraudulent applications dropping significantly during...

Watch our interview with Mike Moate, CTO of Countingup

11th June 2019 / Blog

We recently sat down with Mike Moate, the CTO of digital challenger bank Countingup, to talk about Countingup, the key challenges they face, and how HooYu helps power their customer on-boarding and Customer Due Diligence process. https://vimeo.com/340433938 To find out more...

On-demand webinar: How To Get Ready For The UK Gambling Commissions New UK Age Verification Regulations

29th April 2019 / Blog, Webinar

The latest UK Gambling Commission Licence Conditions and Codes of Practice (LCCP) has introduced some key changes to the age and identity verification requirements for operators. Catch-up on our latest webinar, in partnership with SBC News, to learn more about the...

On-demand Webinar: How to improve business client on-boarding success rates

26th April 2019 / Blog, Webinar

In partnership with Consult Hyperion, HooYu has explored the five key challenges of business client on-boarding. Catch-up on our recent webinar where we discuss the challenges faced and the solutions, such as: How regulated firms go about on-boarding a business clientFive factors that make business...

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